Preview build — dev.one-cycling.cc

Launching in the United States · Coast‑to‑Coast · World‑Class

The Future of American
Cycling Starts Now

One Race. One World. One Cycling.

The American Grand Cycling Tour is a new franchise-based Grand Tour built for the next generation of U.S. sports fans — professional road racing reimagined with the technology, storytelling and media model of the world's fastest-growing sports phenomena.

$21.75B Americas Cycling Total Addressable Market
52M Regular U.S. Cyclists in 2024
$10B+ Existing U.S. Cycling Market
2028 Target Grand Launch Year

Why One Cycling Exists

One Community.
Every Rider.

94% of Americans know how to ride a bike. Only 6% follow professional cycling. Amateur riders, professional athletes, local clubs and fans have never had a platform that connects them — closing that gap is why One Cycling exists.

Riders Without a Bridge to Fandom

112 million Americans rode a bike in 2024 — yet only 6% follow professional racing. Not from lack of interest, but because nothing has ever connected participation to fandom.

Clubs Without a Stage

Tens of thousands of club members race and ride every weekend, most organized through little more than group chats and spreadsheets — with no leaderboard and no path to national recognition.

Fans Without a Home

Following U.S. professional cycling today means piecing together multiple streaming subscriptions at hundreds of dollars a year — and some races still can't legally be watched here at all.

Community Without a Calendar

The best gran fondos and races draw riders from dozens of countries for a single unforgettable weekend — then the community disappears until next year.

Mission

One Cycling unites America's cycling community — from first-time gran fondo riders to professional racers — through a year-round platform that connects clubs, powers fan engagement, and builds the infrastructure U.S. cycling has never had.

Vision

A United States where cycling's 112 million participants are also its most engaged fans — and where One Cycling is the platform and the community that made it possible.

“You really feel like part of a family here.”

On the feeling at a gran fondo finish line — the feeling One Cycling exists to make last all year, not just one weekend.

Why the U.S.

The Next Great American Sports Phenomenon

Cycling already commands a multi-billion-dollar global audience — but the United States has never had a Grand Tour of its own. The market, the athletes, and the technology are finally aligned.

Americas Cycling Market — Estimated Share

  • United States42.8%
  • Brazil20.8%
  • Canada11.9%
  • Mexico9.7%
  • Rest of South America9.1%

Total addressable market combined estimated value: $21.75B across the Americas.

How — SAAM

Sport As A Media

A franchise-based business built around a marquee event in the USA, with licensed tours extending across the Americas — creating a new ecosystem by leveraging technology and content creation rather than broadcast rights alone.

The Problem

What's Missing From
Cycling Today

01

Passive Viewing Experience

Too many riders, coverage that jumps around, and casual viewers who don't understand what matters — so they don't watch.

02

Technology Gap

While other sports embrace augmented reality and real-time data, cycling coverage remains largely stagnant.

03

Weak Community Support

Traditional broadcasts offer limited context, leading to low viewer retention and a generational disconnect.

04

Investment Blind Spot

Investors have not yet meaningfully monetized the sport in the U.S. — the opportunity remains wide open.

The Solution

Build The
Race Command Center

Not just another race. A live interface where fans choose who to follow, riders move like pieces on a board, and every stage becomes a participatory experience — content never stops.

  • See the entire race map in real time
  • Terrain, weather and elevation layered in live
  • Every rider becomes his own channel
  • Built like an NFL RedZone or fantasy-sports war room

“Instead of here's the race, it becomes who do you want to follow now?

Why Now

Technology Momentum

VR / AR & Simulation

25% of U.S. sports fans already own a VR headset — immersive race coverage is ready for mainstream adoption.

Digital Sports Betting

U.S. sports betting revenue hit $11B in 2023 (+44.5% YoY), with in-play and micro-betting reshaping fan engagement.

Data Analytics

Just as the NFL and FIFA use RFID chips and GPS tracking to enrich fan experience, cycling's telemetry is built for it.

Drone & Aerial Tech

Global esports revenue topped $2.5B in 2024, projected to reach $7–8B by 2030 — proof that new-format sports content scales fast.

Proven Success Models

Built On What Already Works

The American Grand Cycling Tour builds on proven models from cycling and other rapidly growing sports phenomena.

Tour de France

  • €550M annual revenue
  • 3.5B global viewers
  • 15–25% profit margins

Las Vegas Grand Prix (F1)

  • $1.3B economic impact, year one
  • 300,000+ spectators in a single day

Pickleball Growth

  • 3.5M → 36.5M players in 5 years
  • 940% participation growth

The Opportunity

Sources of Revenue

Broadcasting & Media Rights

Streaming platforms · individual subscriptions · extracurricular content

Brand Extension

Grand Départ & finish · stage start and finish · caravan fees

Sponsorship & Advertising

Title sponsors · jersey sponsors · partner sponsorships

Ticketing

VIP tickets · general admission · special luxury tours

Supplier Commissions

Hotel and venue · select vendors and suppliers

Hosting Fees

Grand Départ & finish · stage start and finish · caravan fees

Merchandise & F&B

Hospitality revenue · merchandise sales

Estimated Revenue After the 2028 Grand Launch

$20M–$35MSponsorship & Advertising
$10M–$40MBroadcasting / Media Rights
$10M–$20MHosting Fees
$10M–$20MBrand Extension
$5M–$10MTicketing
$5M–$10MMerchandise & Hospitality
$2M–$5MSupplier Commissions
Total Revenue Projection $52M – $140M

Implementation & Execution

The Road to 2028

  1. 2026

    Organizational Development & Planning

    Fundraising and early fan activation lay the groundwork for the tour.

  2. 2027

    Technology Development & Brand Building

    Technology acquisition alongside sponsor and advertising sales.

  3. 2028

    Launch Prep & Event Execution

    Logistics, content production, and the Grand Event itself.

Questions? Let's Talk.

The Future of Cycling Starts Now. Reach out for partnership, sponsorship and investment inquiries.

Yuliya@YuliyaFlynn.com